How to Create a Secondary Description for Products in Fundlet

Overview

Fundlet lets you add a secondary line of text to any product in your campaign — great for calling attention to specific items, surfacing dietary information, or highlighting a discount. The text appears in the product list beneath the product name and can be styled from the theme customizer.

Step 1: Add Callout Text to a Product

1. In your Shopify admin, go to Products and open the product you want to update.
2. Scroll down to Metafields and click View All.
3. Find the Fundlet Callout Text field and enter your secondary description (e.g. "Gluten-Free" or "Fall Favorite").
4. Hit Save.

Refresh your campaign page and the callout text will appear in the product list beneath the product name.

Step 2: Style the Callout Text (Optional)

1. In your Shopify admin, go to Online Store and click Edit on your theme.
2. Navigate to your Fundlet campaign template.
3. Under the Collection section, find the Callout Text setting.
4. Choose a color to make the text stand out (e.g. orange).
5. Hit Save.