How to Use Participants as Metaobjects

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Overview

By default, Fundlet stores participant data as metafields on your campaign. If you have 50, 100, or even 250 participants, enabling the Participant Metaobject option stores each participant as a Shopify metaobject instead. This scales better for large campaigns and gives you more integration options since the data lives in a structured metaobject.

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Step 1: Enable Participant Metaobjects

1. In the Fundlet app, create a new campaign or open an existing one.
2. In Edit Campaign, scroll to Advanced Options.
3. Select Use Participant Meta Object.
4. Hit Save.

This feature is currently in beta but works well for production use.

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Step 2: Add Participants

Once the option is enabled, manage participants through the Manage Participants window in the Fundlet app — the same flow as usual. Add participants with their name and email, and they'll be stored as metaobjects automatically.

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Step 3: How It Works on the Storefront

Participants stored as metaobjects work exactly like standard participants on the storefront:

• They appear in the leaderboard
• Shoppers can select them in the participant selector
• The selected participant carries through as a line item property at checkout

The difference is purely on the back end: participants now appear under Content → Metaobjects → Fundlet Participant in your Shopify admin, alongside your campaigns.

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Why Use Metaobjects?

Storing participants as metaobjects is the right choice when:

• You have a large participant list (50–250+)
• You want to manage or integrate participant data using Shopify's native metaobject tools
• You need more flexibility for custom integrations

Both your campaigns and participants are then stored as metaobjects, giving you a consistent, scalable data model.